The latest track from Coke Studio Tamil ‘Kan Moodudho’ will transcend you into the nostalgic world of bedtime stories.
The soothing lullaby crooned by Chinmayi Sripada and John Pradeep JL shares the beautiful connection between a parent and the child
With the success of the first track Sagavaasi gaining over 21 million views within 2 months followed by Vendum and Tamizhi, Coke Studio Tamil released its fourth song from Season 1 – ‘Kan Moodudho’. The song features popular and celebrated playback singer Chinmayi Sripada and storyteller John Pradeep JL weaving lullabies and melodies in a unique form. The melodious rendition put together by the duo will surpass geographical boundaries, languages, and gender roles and remind one of their most pure and happy memories. Chinmayi, being a new mother, has seamlessly mirrored the relationship between a parent and their toddler through her melodic voice. John Pradeep JL, who is known for his great bond with children through his storytelling is the perfect match for this rendition which effortlessly complements the lyrical track.
Coke Studio Tamil Season One celebrates emerging artists who come together on one platform to tell stories that evoke emotions of connectedness with the cultural philosophy of Tamil Nadu. Curated by hip-hop stalwart Arivu, and celebrated music producer Sean Roldan, the platform brings together over 25 + celebrated and talented artists from across the state to create eight memorable tracks. The songs are bolstered by seasoned sounds of musical instruments that are symbolic of culture and tradition. Coke Studio Tamil aims to bring musical heritage to the forefront with the revival of traditional music, making it relatable to the youth, while bringing them to their roots.
The highlight of the track is also Tharun Sekar on Yazh, popularly known for being a force behind the revival of ancient instruments. Yazh is a harp that was used in ancient Tamil music and can be traced back 2,000 years ago. It was strung with gut strings that ran from a curved ebony neck to a boat or trough-shaped resonator, the opening of which was covered with skin for a soundboard.
Arnab Roy, Vice President, Marketing Coca-Cola – India and Southwest Asia said, “Over the last decade, Coke Studio has been one of the most successful music properties globally with active presence in Pakistan, Philippines, South Africa, Egypt, Bangladesh and many more countries. The launch of Coke Studio Tamil is a respect to one of the world’s oldest living languages and to a culture that is unmatched globally with its history and richness. The Coke Studio Tamil platform will enable us to celebrate the glorious diversity of Tamil music with the 80 Million Tamil-speaking people worldwide and also continue to spread the tunes of Tamil music to a large international audience.”
Chinmayi Sripada said “A few months ago, I put out a tune that I created for my children, which I put out on Instagram. This was a lullaby. At this phase of my life singing a lullaby felt organic. This is when the Coke Studio team approached me to do a lullaby with Sean. Collaborating with Sean, John and the rest of the team was a wonderful experience. I am really happy with the response so far and can’t wait to see what else is in store.”
John Pradeep JL added, “In this day and age, it is rare to see children fall asleep to lullabies and stories. However, this song brings back the enchantment of bedtime tales and the peace that comes with a good night’s sleep. As families become more dispersed, grandparents are often far away, leaving the responsibility of child-rearing to parents. This song captures that essence beautifully.
. This song holds a special place in my heart as it reminds me of the joy and comfort that comes with a Dad’s storytelling and a Mom’s Lullaby.”
With the most varied talents in the Tamil music industry celebrating the musical diversity of the state, every episode will feature an amalgamation of fresh elements and sounds with new-age and traditional artists.
Coca-Cola has partnered with Motion Content Group (WPP) as executive producers for the launch of Coke Studio Tamil.
Listeners can tune into Coke Studio Tamil across all audio OTT platforms including Spotify, Gaana, Saavn, Wynk Music, and Audible worldwide, with distribution managed by UMI.
SCAN THESE QR Codes to experience the magic behind the scenes exclusively available on the portal.
Watch the magic of Kan Moodudho: https://www.youtube.com/watch?v=XFlTnSjvdZM
Coke Studio Tamil YouTube Page: www.youtube.com/@cokestudiotamil
Coke Studio Tamil Instagram Page: www.instagram.com/cokestudiotamil/
Classified – Confidential
