Press Note
Chennai, 18 May 2024:
Beat the summer heat with endless fun as the iconic toon Shin chan finds a new home on Sony YAY!. To celebrate his arrival, Sony YAY! is kicking off Shin chan’s India tour, starting in Chennai.

Enjoy a day filled with unlimited masti, laughter, music, and dance – where kids can participate in a variety of entertaining games and activities, all under one roof. Dive into an array of entertaining games and activities, special meet and greet with your favourite Shin chan and win exciting YAY! goodies.

But that’s not all! We’re thrilled to have Ashwanth Ashok Kumar, the star from the blockbuster movie Super Deluxe, join us for the festivities. Don’t miss the chance to meet him and join an exclusive watch party for a sneak peek of brand-new Shin chan episodes.

Mark your calendars and get ready for some Shin chan madness with Sony YAY! starting 17th May at the Timezone in VR Mall Chennai and 18th & 19th May at VR Mall, Anna Nagar, Chennai.

~ Sony YAY! rolls up the fun with Shin chan, are you coming? ~

About Sony YAY!:

Sony YAY! is the leading kids’ entertainment channel from Culver Max Entertainment Private Limited (formerly known as Sony Pictures Networks). The channel offers over 1000 hours of diverse content with an ever-expanding toon verse of over 100 characters. The channel is in its 6th year of operations and has a mix of over 25 homegrown and acquired shows in its library. Available in 5 languages- Hindi, Tamil, Telugu, Malayalam, and Bangla, the channel reaches out to over 40 million users in India and is also available in 3 other countries – Malaysia, Canada and US.
About Culver Max Entertainment Private Limited (formerly known as Sony Pictures Networks India):
Sony Pictures Networks India is the consumer-facing identity of Culver Max Entertainment Private Limited, which is an indirect wholly owned subsidiary of Sony Group Corporation, Japan.
The Company has several channels including Sony Entertainment Television (SET and SET HD), one of India’s leading Hindi general entertainment television channels; Sony MAX, India’s premium Hindi movies and special events channel; Sony MAX 2, another Hindi movie channel showcasing great India Cinema; Sony MAX HD, a high definition Hindi movie channel airing premium quality films; Sony WAH, the Hindi movies channel for rural markets; Sony SAB and Sony SAB HD the family-oriented Hindi comedy entertainment channels; Sony PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainment and Hindi movies from its content library; Sony PIX and Sony PIX HD, Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; Sony YAY!, the kids entertainment channel; Sony Sports Network – Sony Sports Ten 1,  Sony Sports Ten 1 HD, Sony Sports Ten 2, Sony Sports Ten 2 HD, Sony Sports Ten 3, Sony Sports Ten 3 HD; Sony Sports Ten 4, Sony Sports Ten 4 HD; Sony Sports Ten 5; Sony Sports Ten 5 HD; Sony Marathi, the Marathi general entertainment channel; Sony LIV – the digital entertainment VOD platform and Studio NEXT the independent production venture for original content and IPs for TV and digital media. The Company reaches out to over 700 million viewers in India and is available in 167 countries.
The Company is recognised as an employer of choice within and outside the media industry.
It is a recipient of several awards, including India’s Best Companies to Work For 2021 by the Great Place to Work® Institute, India, ‘Aon Best Employers India’ awards in recognition of the company’s unique workplace culture and exceptional people practices, consistently ranking amongst India’s Top 10 Companies with Best Health & Wellness Practices by SHRM & CGP Partners and listed by Working Mother & AVTAR as one of the 100 Best Companies for Women in India.
The Company is in its 28th year of operations in India. Besides having overseas subsidiaries, it has a subsidiary MSM-Worldwide Factual Media Private Limited and an affiliate, Bangla Entertainment Private Limited in India.
For more information, log onto www.sonypicturesnetworks.com

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